News outlet CCN shuts down

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It’s a sad day for those of us who enjoyed visiting CCN for its cryptocurrency and blockchain stories. According to Cointelegraph, the site closed down on 10th June.

Cointelegraph reports: “The post, written by Jonas Borchgrevink, director and founder of CCN Markets and Hawkfish AS, states that the reason behind the closure is a large drop off in traffic from Google searches following a June 3 Google Core Update. Borchgrevink writes that the crypto news site’s traffic fell over 71% on mobile overnight.”

Borchgrevink went on to note that whilst the site had seen lower traffic levels previously, “the addition of new members to the team means that they cannot continue to operate in these conditions on advertiser revenue.”

Borchgrevink states that they will be moving the CCN team to HVY.com, a news platform for journalists.

He also noted that it is not only crypto sites that have been affected by the Google update, adding that the British tabloid, the Daily Mail, has also seen a large drop in online visibility as well. Some readers have speculated that “clickbait” headlines are behind the loss of visibility in the case of the Daily Mail, which has reportedly lost half of its organic website traffic.

However, CCN say that the cause of the lack of visibility being experienced by some sites can’t be exactly determined: “Unless someone — anyone — who actually worked on the June 2019 Core Update at Google explains what is going on, all we can do is to ‘guess, speculate, and experiment’ as far as our bank accounts allow us to.”

The CCN founder also wrote: “If Google thinks that CCN, all of a sudden — remember, literally overnight — , is bad, then why not give us the chance to understand the why and give us a way to change before any major update. Instead, we are kicked in the teeth overnight with zero knowledge of what we have done wrong, impacting a team of 60+ people. 6 years of work is evaporated.”

The CCN post ended with a list of demands for Google: give sites three-month’s notice of expected changes from Google Core Updates; explain what a company can do to change if it falls into a risk zone for losing traffic, and have national governments create apolitical task forces to inspect search engine updates for “ the conservation of our democracies, our Freedom of Speech, our Freedom of the Press, and our Freedom of Information.”

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